Month 5 - Global Entertainment Business Strategy - " The Entertainment Business Oversea"

In any business endeavor, a strategy is important because:

"[strategy is] a mental tapestry of changing intentions for harmonizing and focusing our efforts as a basis for realizing some aim or purpose in an unfolding and often unforeseen world of many bewildering events and many contending interests. [Its aim was] to improve our ability to shape and adapt to unfolding circumstances, so that we (as individuals or as groups or as a culture or as a nation-state) can survive on our own terms."

- John R. Boyd

Without a business strategy, it can affect your business in a negative way.

Class Reflection

Global Entertainment Business Strategy is an interesting class because it taught me how to strategize for expanding my market to other countries. It was a class that taught us students the value of learning about other cultures and how businesses differs from one country to another. For this class, we had a leadership assignment where we had to view a 30 to 60 minute podcast, webcast, video, or film related to the business. Then we had to provide a summary of the information of the video and give insign to how we could incorporate the information to our business strategy or career. In doing this assignment I decided to view a video seminar titled, Protecting Your Intellectual Property- The Policies and Technologies for Managing Risks, which discussed about the different policies and technologies that goes into helping assists businesses and individuals with protecting their intellectual properties.

In writing about the issue of piracy, I wrote about how piracy is a global problem that many businesses face. That it is an issue where intellectual properties are being stolen and used for the personal gain of others. How it is a problem that has greatly affected the different business aspects in the entertainment industry especially for production companies like the one I aspire to create. I also discussed the many consequences that piracy may bring about which includes but is not limited to loss in money, tax revenues and jobs. Also, in watching the video seminar, the discussion about piracy and intellectual properties was the most appealing as it provided insight on how it could affect my business and protect it from piracy. It brought to light different issues about intellectual properties, regulations and made me reflect about my business model when it comes to protecting not only my films but business as well. All in all, I thought that the video seminar was a good learning experience.

In taking this class, I learned so much about strategizing and preparing my business for marketing in other countries. This class taught me now to value people from other cultures and prepare so that I don’t do anything that will offend them. Moreover, this class brought to me awareness how a business can fail oversee if they don’t plan according to the target market’s culture there.